Next chapter for OneQrew: New dual leadership takes over management
> Petra: The Virtual AI Office Professional with Exponential Growth Potential
> Groundbreaking Solution to Combat Skilled Labor Shortages in the Trades
> Now Available to 45,000 Trade Customers and Beyond
> First Integration with Leading Trade ERP System TAIFUN+
Freiburg/Berlin, September 3, 2025 – OneQrew GmbH, a leading provider of digital solutions for the skilled trades, and HalloPetra GmbH, developer of the AI-powered virtual office assistant “Petra,” have entered into a strategic partnership. The goal is to significantly expand the market segment for intelligent process automation in the skilled trades through “Agentic AI,” i.e., autonomously service-oriented AI, and to unlock new revenue potential.
Petra manages incoming calls for trade businesses, organizes callbacks, sorts inquiries by customer and trade type, and prioritizes them for faster response. The assistant works around the clock—reliable, scalable, customer-focused, and independent of location or business hours.
As part of the partnership, HalloPetra will also be offered in combination with OneQrew’s software subscriptions via the new MyOneQrew platform. Both companies are investing in powerful integrations with OneQrew’s ERP products to enable deeper connectivity and higher levels of automation. This will expand Petra’s capabilities, making her even more flexible and versatile.
Benno Quade, Co-CEO, OneQrew
“Petra addresses one of the biggest bottlenecks in the trades—the shortage of skilled workers, not just in the field but also in the office. The solution is highly scalable, immediately deployable, and delivers clear efficiency gains for our customers. For OneQrew, it opens another way to meet our customers’ needs in the best possible way.”
Fabian Fricke, Owner, Tischlerei Fricke, Sibbesse:
“Petra is like a colleague who never gets sick and always stays calm—we know that every customer is heard, no matter how hectic things get in the shop or on-site. Since Petra was connected to our OneQrew ERP, every piece of information goes straight into the central system. That means we can respond precisely to every request without losing time.”
Jonas Südfels, Co-Founder, HalloPetra:
“With OneQrew as our partner, we can massively accelerate Petra’s scaling and expand our market presence. At the same time, we’re broadening the scope of use by integrating Petra into OneQrew’s trade software—a clear win for both companies and the entire market.”
Petra—the virtual office assistant from HalloPetra and OneQrew—is now available not only to OneQrew’s 45,000 trade customers, but to companies across all industries and sectors.
Live Test or Demo: Experience Petra Anytime
Petra can be tested live or as a demo free of charge at any time: Petra – the AI Office Assistant for Trades
About OneQrew
OneQrew is the leading digital partner for the skilled trades, offering solutions for the office, workshop, and job site. Its portfolio provides apps for all devices that automate routine tasks, from order processing to time tracking. OneQrew combines market-leading software solutions with decades of industry expertise in trade-specific teams focused on the construction and finishing trades.
Today, more than 45,000 businesses and SMEs with over 300,000 employees rely on OneQrew. Together, they generate more than €20 billion in annual value creation—a vital part of the economic backbone in Germany, Austria, and Switzerland. Over 650 employees work every day with passion for these customers—bridging tradition and innovation for all generations.
About HalloPetra
HalloPetra was founded in summer 2024 in Berlin by Jonas Südfels and Hendric Martens and has since gained over 1,000 customers. The AI-powered virtual office assistant is designed specifically for trades and home-service providers. It supports businesses by handling phone calls, intelligently sorting inquiries, and continuously learning. Its goal is to ease office workload, automate processes, and future-proof businesses with digital support.
Press Contact OneQrew
Werner Lütkemeier
werner.luetkemeier@oneqrew.com
www.oneqrew.com
Press Contact HalloPetra
Jonas Südfels
info@hallopetra.de
https://hallopetra.de